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Salesapp is a proprietary SaaS service owned by SMG where Arvid Norqvist is one of the customers. Shortcut Media Group is one of Sweden's leading, independent and most award-winning production groups and since the acquisition of the digital agency business from Klapp & Co, SMG has both the expertise to produce creative content for major brands and to distribute it digitally via Salesapp to physical customer meetings.
"They have developed digital sales support solutions that are at the absolute forefront of FMCG"
Ola Liljeqvist
Head of Marketing Nordics, Arvid Nordquist HAB
"The collaboration has been and is very clear and simple. No questions are stupid and there are high ceilings, something we appreciated enormously as we learned a lot along the way. The communication is clear and THNX has been accommodating as the project has changed along the way."
Anna Jernberg
Project Manager, Klapp.co
It is important that the sales presentations look good, contain the right sales materials and the right product information. To enable this, sellers need access to the right presentation that contains accurate and up-to-date information, even if the content is constantly changing
The fact that sellers themselves keep track of and update the material, whether digital or paper, will not be a sustainable way of working in the long run.
The challenge was to find a sustainable way of working where you can maximize business benefits in customer contacts and always deliver updated content in an efficient way.
The solution became a digital sales presentation solution where sellers can present the right content using the iPad app SalesApp.
SalesApp has connections to internal and external systems and an interface where the company's brand and graphic identity form the foundation for the visual design of the app.
The core of the system is a scalable media database to store and organize media and content. It's everything from text, images, movies to 3D and animations. Indexed and searchable, it links into your templates that follow your company's graphic profile.
Introduce, impress and complete instantly using the app. Easy to learn and easy to maintain. Being able to present in both online and offline mode is one of many nice advantages.
Salesapp is a SaaS service that makes it easy and easy to distribute media, content and data to your sales force's tablets. With custom design templates and a scalable CMS, the app becomes an effective tool in the customer meeting.
Because the solution is fast, stylish and smart, there will be more time for the actual customer meeting.
Relevant customer groups for Salesapp include FMCG companies, brokerage firms and other consumer goods companies that need to distribute the right digital content to meetings with their customers.
